Managing strategic resource and operations

  • Under the broad umbrella of “Supply Chain Management,” this individual assignment will be based around a high-end international Tourism Company involved in online selling to customers globally.

Your task is to identify and analyze the business’s global logistics, supply chain channels and sustainability throughout the value chain all the way to the end-user – the customer. You are expected to identify the associated linkages back to the theory you are studying in LB5230- Managing Strategic Resources and Operations.

The assignment will broadly cover the material you have studied from session six onwards (Part II of your textbook) as well as, discussions, concepts, and Journal articles or other material covered in quizzes, or as part of your individual readings. In particular, your answer to assignment 2 will encompass the following broad themes:

  • Overview of the business/company selected
  • Supply chain/logistics management from the source to the customer
  • Linkage between the company activities and LB5230 theories
  • Sustainability throughout the value chain

2000 words (+/- 10%)

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