Article on Video advertising future

To start off, I am looking for writing 500 words about my own prediction where the video advertising business is heading after Google has decided to force shut down the FLASH from being presented and used by web users who surf the internet.

I would like to address:
1. When do I think Flash will be shut off by Google and if advertisers (demand) will be moving their video ad supply to be presented as HTML5?
2. What are the added values for the publishers by not running flash ads?
3. Who benefits most from closing the flash?
4. Will it solve the latency and connectivity problems we have in the online video adverting industry?
5. who overall benefits from shutting off the FLASH service. 

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